Dejana was a growing exterior facilities maintenance enterprise quickly acquiring new companies. And quickly outgrowing its name and visual identity. To create a brand new unifying brand, we found the common ground among all of their people – the courage to do difficult work with conviction and passion. In simplest terms, they all have grit. We named the new brand, developed the identity and positioned the group as the hardest working companies in the industry. Outgrit. Outperform. Outworx.
Branding, Naming, Visual Identity, Advertising, Video Production, Social Media, Email Marketing, Web Development, Collateral