Helping Edge Fitness Clubs pump up their membership.
Expanding rapidly in the Northeast, the Edge Fitness Clubs needed to drive memberships for every new facility while building brand to sustain growth. We balanced highly-promotional campaigns in multiple markets with global image messaging built on emotion not just price. And our PR team helped make Edge the go-to spokesgym during the pandemic.
Advertising, Video Production, Paid Media, Public Relations, Crisis Communications, Event Marketing