Every year, the Yeti appears to spread kindness and remind us what it means to be human.
In response to a national climate of division and hateful dialogue, we developed an unexpected symbol of kindness. Through public appearances, charitable engagements and an annual holiday campaign, the Yeti challenges humans to see the goodness in our DNA and find simple, practical ways to be kinder to one another.
Branding, Video Production, Public Relations, Web Development, Social Media, Social Responsibility